Achieving search dominance, we secured top positions for crucial queries, enhancing product discoverability, features, and acquisition. Topping "what is fixed deposit" and "Open fixed deposit," our ap
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Strategic Fusion Unleashes 10X Digital Growth - Our Organic Growth Marketing and CRO sparked a 10X ROI surge. Leveraging analytics, we refined user experiences, boosting retention through personalized
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In a bold move to tackle frauds in India. We introduced "Vigil Aunty," a virtual anti-fraud influencer. This campaign creatively blended humor with vital cybersecurity education, targeting both tech-s
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In a bold move to tackle frauds in India. We introduced "Vigil Aunty," a virtual anti-fraud influencer. This campaign creatively blended humor with vital cybersecurity education, targeting both tech-s
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Leveraged on every theme in search universe: Product Discoverability: "what is fixed deposit" ranking at 1st position Product Feature: "fd interest rate" ranking at 3rd position Core Product: "fd" ran
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Product Unavailability Challenge: Successfully addressed the absence of specific loans like amount-based and types by optimizing our category page, securing high rankings for related keywords. Inactiv
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Product Unavailability: HDFC Bank doesn't offer Zero Balance savings account as a product. But Zero balance account theme had the highest search volume. With SEO efforts, we ranked our category page f
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Increased ROI by merging Organic Growth Marketing and CRO Efforts. By optimum utilization of analytics and technology, we transformed data into actionable insights, executing a strategy that yielded t
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