Aashirvaad deployed full-funnel customer acquisition & retention strategy on Amazon to grow sales for MG & SRC Atta. Health-conscious and diabetes-diagnosed TGs were identified. Amazon ads were shown
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ITC utilized the pandemic-induced lockdown as opportunity to launch ITC eStore. To drive awareness and increase average-bill-value, Facebook, Google Display and Display channels like Quora/Verizon wer
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ITC utilized the pandemic-induced lockdown as opportunity to launch ITC eStore. To drive awareness and increase average-bill-value, Facebook, Google Display and Display channels like Quora/Verizon wer
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Implementing a strategy that ranges from use of emerging technologies such as voice and chatbots to content integration and use of regional influencers ensured success on all fronts for Aashirvaad tak
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The youngest brand in the Ready to Cook space achieved great numbers within the first few months of its launch with effective use of high reach platforms tapping into the right moment at the right tim
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The innovation was unique because we identified the trends at speed during a tumultuous time. We were the only ORIGINAL content on television during this period. We provided the joy and magic of ITC p
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The Biddable Lens for Sunfeast YiPPee!! created a memorable fun experience for the young Snapchatters while the ad placements helped improve reach and redirect traffic to a unique set of recipes curat
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This campaign is a fine sample to show effective use of Artificial Intelligence through a Conversation Media Platform that was going to help us intelligently inject relevant rich-text, stickers, Gifs
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Aashirvaad Select Atta revolutionized the perception of its premium 100% MP Sharbati wheat product through the "Banaye Har Din Khaas, Gehun ka Sartaaj" campaign. By blending the romance of great-tasti
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By launching the "Roz khao Fibre waali Roti" supplemented with content strategy and Happy Tummy website Multigrain atta was able to position itself as a digestive health leader in the minds of consume
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By launching the "Roz khao Fibre waali Roti" supplemented with content strategy and Happy Tummy website Multigrain atta was able to position itself as a digestive health leader in the minds of consume
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Aashirvaad Select Atta revolutionized the perception of its premium 100% MP Sharbati wheat product through the "Banaye Har Din Khaas, Gehun ka Sartaaj" campaign. By blending the romance of great-tasti
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Cracking the Code to Gen-Z Engagement: Bingo! Hashtags broke through the clutter with a meme-tastic campaign that resonated with Gen-Z. By leveraging the power of memes, real-time content creation, an
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Aashirvaad Select Atta revolutionized the perception of its premium 100% MP Sharbati wheat product through the "Banaye Har Din Khaas, Gehun ka Sartaaj" campaign. By blending the romance of great-tasti
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By launching the "Roz khao Fibre waali Roti" supplemented with content strategy and Happy Tummy website Multigrain atta was able to position itself as a digestive health leader in the minds of consume
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Using AI to Conquer Gen Z Hearts and Snack Desires! By leveraging the power of AI, Bingo! Tedhe Medhe created a personalized and engaging campaign that resonated with Gen Z. The campaign's humor, rela
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