Case Study

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Case Study

HIRING: CHIEF PRONUNCIATION OFFICER

Headline: Turning Mispronunciations into a viral phenomenon! In a world of finance seriousness, Fibe's CPO campaign turned pronunciation chaos into a 15.3M-strong sensation, proving that laughter is t

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Case Study

Kotak Everyday Savings Account - #KharchePeBachat

Headline: Kotak Everyday Savings Account - #KharchePeBachat Description: Jeevan main chamatkar ho na ho, #KharchePeBachat zaroor hogi! Presenting the all-new Kotak Everyday Savings Account. Make 30 tr

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Case Study

Kotak Mahindra Bank - #DadMySuperstar

We collaborated with a remarkable father-son duo from Bollywood, Ranveer Singh, and his father, Mr. Jugjeet Singh, who is often less known to the audience. Considering his reserved nature and unfamili

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Case Study

Bridgestone Sturdo

"Zamana Badal Jayega – Bridgestone Sturdo chalta jayega."

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Case Study

Angel One's YouTube Channel

Empowers our users with financial knowledge to help them make Smart Investing Decisions From engaging YouTube shorts to in-depth educational content, we've transformed investing into a captivating mov

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Case Study

Where the heart is S6

Asian Paints believed in the legacy of ‘HarGharKuchKehtaHai'. However,the story had to be re-told to suit the evolving tastes of the new-age audience. The goal was to provide an experience, both asp

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Case Study

Effective Video content marketing

An Effective way to utilize data and market research to strengthen brand's positioning using Video content.

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Case Study

India Karega GIY

Innovation in Messaging and Positioning. The "Groom It Yourself" messaging was an insightful way to position Vega trimmers as enabling convenient at-home grooming for men. The messaging aligned well w

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Case Study

Plum and the citizens of change create Plum Shelters for Good

Plum's #Empties4Good Shelters do good for the planet and our furry friends. In the scorching 2022 summer, Plum transformed its initiative into a lifeline for India's strays. Using 2 million empties, P

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Case Study

Spotify #Wrappedmemes

Our objective was to promote Wrapped- Spotify's unique annual music round-up IP that is a celebration of users' music choices. Our task was two fold, to get existing users to try out their Wrapped and

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